83 per centof respondents regard data centre expansion business critical or important tobusinesses development 

London, UK, 10^th March, 2010 – A national survey of over 100senior IT professionals found that there are three factors driving demand inthe UK data centre market sector - security, power and price. The survey,conducted by Telehouse">Telehouse, also showed that most organisations questioned werelooking to expand their data centre requirements adding to the current capacitycrunch and putting more pressure on UK data centre providers.

Security(28%) and price (26%) were the two factors most organisations most look forwhen choosing a data centre, followed by power (16%). Although the demand fordata centre space is at a premium the survey showed that if a data centreprovider can not offer a service with a suitable level of security and power,and at a competitive price point, organisations will look elsewhere. 

83 per centof respondents stated that access to additional data centre capacity before2012 is either critical or important to their business. For years sectors likefinance have required huge amounts of data centre space to meet legislativeguidelines but, according to the BroadGroup this demand is increasing as new sectors introduce newservices.

62 per cent of mediacompanies surveyed by the analyst agency stated that newonline media services such as on-demand TV meant that their data centreis ‘a lot more’ important to their business than it had been two yearspreviously. This new demand is also driving powerrequirements in the sector as these new services require significantly morepower – up to 20kW per rack than traditional services.

“The findingsmirror the feedback we have received from our customers. London has for a longtime come under scrutiny regarding power and data centre space. Many rivalEuropean cities cite more flexible government legislation over powerconsumption to be a key reason for attracting data centre vendors and organisationsalike. With the average UK power prices increasing and data centre space at apremium, it is critical that organisations chose to partner with a vendor thatcan meet their needs now and into the future,” said By Bob Harris, Technical Director, Telehouse.

“Althoughpower was regarded as critical, surprisingly only a small per cent ofrespondents stated that green credentials were a defining factor when choosinga data centre. We expect this to dramatically increase in importance as the UKCarbon Reduction Commitment (CRC) scheme comes to fruition next year andorganisations have to balance their carbon footprint,” concluded Harris.

Dataresilience (16%) and accessibility (11%) were also regarded as important to therespondents.

Telehouserecently announced its Telehouse West">Telehouse West facility,an £80 million state-of-the-art datacentre in London’s Docklands thatwill provide 19,000 square metres of secure data centre space">secure data centre space forUK businesses. The facility will meet the power, security and price demands ofthe market. Telehouse West is the first major data centre to gainplanning permission in London since stringent sustainability requirements werewritten into the city’s legislation. One of the reasons for the project’sapproval was the range of innovative green power schemes.

Companies joinGemalto-led MaXSSIMM R&D project to facilitate and accelerate theimplementation of convenient, handset personalisation and secure Internetservices

Paris 10 March, 2010: Sagem Wireless and Myriad Group AG today announced their participationin the MaXSSIMM (or ‘My Secure Solution for Mobile Multimedia Internet’)development programme. This consortium led by Gemalto, the world leader indigital security, and funded by the OSEO, a French public agency which supportsinnovation and development, was initiated in 2007. It involves the design anddevelopment of multimedia SIM cards, feature phones with innovative softwarecomponents, initially developed on Android, and operator servers that enable improvedmultimedia data portability between devices. In addition, MaXSSIMM automatically reconfigures and customises handsetswith operator-specific features and services, allowing faster time to marketfor tailored handsets with high cost efficiency.   The €35 million project is due to becompleted in June 2010 with mobile operators field testing prototype devices.

The software technological innovations proposed byMaXSSIMM, combined to the multimedia SIM cards, will lead to easier and deeperhandset personalisation. This makes operators’ services more convenient, easierand faster to access via a unified interface, through the presence of theseservices on the SIM card itself. Combining these innovations with Myriad’stechnology will allow operators to reach, adapt and address customizedmultimedia offers to each user. On the other hand, they will be offered theopportunity to make use of this multimedia content, through a seamlessconnection and very transparent way,  ontheir other appliances (TV, Set-top box, Hi-Fi, Car radio, ...) taking the userexperience a step further.

On top of this advanced user experience, due to the highcapacity of the Multimedia SIM Card, the flexibility offered by theseinnovations will allow subscribers to download third party applications in ahighly secured manner. It will also enable them to change their handset withoutworrying to lose their personal data.

Sagem Wireless, a leader in the design and delivery ofcustomised connected lifestyle devices and services, will lead the developmentand production of the prototype devices. Myriad, a global leader in mobiletechnology with software in over 2 billion phones, will lead the software, thedevelopment and integration of the devices with new operator services.

“As we enter the final year of this three yeardevelopment programme, we’re excited to see the programme coming to fruitionwith open OS prototype phones that will provide the best support to thepowerful SIM Multimedia card embedding the Smart Card Web Server technology. Itgives opportunities for operators to launch full-size pilots with end-usersexperiencing new mobile personal and multimedia services. This includes forexample the user customization of the mobile phone as well as enabling the userto manage her or his personal digital life.” said Philippe Vallée, ExecutiveVice President of Gemalto’s Telecom Business Unit. “The contribution of Sagem Wirelessand Myriad, two of the very innovative companies in the mobile device market,is a real endorsement of the work done by the consortium.”

“No longer is it about what devices ‘do’, it’s about whatthey ‘enable’.  Creating devices thatperfectly marry the hardware and software to deliver a rich and compellingmultimedia experience is at the heart of both the MaXSSIMM programme and ourown approach to designing and developing new categories of connected lifestyledevices,” said Thierry Buffenoir, CEO of Sagem Wireless.  “Gemalto has brought together 12 companiesfrom across the mobile ecosystem and we’re delighted to be the ones to bringall this innovation together to deliver what we hope will be a game-changing prototypedevice.”

“The goal of delivering connected services to multiple formfactors of device is a complicated task which can only be addressed and solvedwith software,” said Malcolm Dawe, Chief Product Officer, Myriad Group.  “MaXSSIMM is a significant step forward inthe evolution of the architecture of future mobile phone software and in theability of application developers to rapidly roll-out new mobile personal andmultimedia services.  Myriad is deeplyinvolved in mobile software with huge set of technologies, products and skillsand we’re please to be able to bring them to support this project.”

The consortium also includes microelectronics manufacturerslike STMicroelectronics, NXP Semiconductors and Toppan Photomasks, Inc., aswell as mobile network operator Orange and travel service providerAmadeus.  SMEs such as Trusted Logic,Voxinzebox and Cityvox also take part in the consortium.  In addition, Eurecom, a communication systemsResearch Institute, is helping with research expertise to evaluate the overallsolution.

Session to Highlight howBrand Lift can be Maximised with Online Advertising

London, March10, 2010 – VideoEgg">VideoEgg presidentTroy Young will present at the iMediaBrand Summit 2010">iMediaBrand Summit 2010 on ‘Maximising Brand Lift with Online Advertising.’The session will consider the relative brand value of rich media ad units andhow ad performance is impacted by environment.

What: iMedia BrandSummit 2010

When: 9.20 a.m. –9.45 a.m. GMT, March 10, 2010

Where: Grand Hotel,Brighton, UK

VideoEgg’ssession will also highlight the company’s recent collaboration with comScore">comScore in thelargest lab based study to date that controls ad environment and ad experienceto isolate the factors that enable brand lift to be maximised with onlineadvertising. Highlights will include insights into the relative brand value ofrich media ad units and how ad performance is impacted by environment.

Related resources:

·        VideoEgg">VideoEgg

·        The New Brand Network">The New Brand Network

·        VideoEggon Twitter">VideoEggon Twitter

10 March 2010 – VEGAConsulting Services Ltd (VEGA), a Finmeccanica company, has won contracts fromthe UK Ministry of Defence (MOD) and National Policing Improvement Agency(NPIA) to help improve the organisations’ business resilience">business resilience.

VEGA, one of Europe’sleading Security & Resilience consultancies, will provide independentexpert advice to ensure the Business Continuity Management Systems (BCMS) ofboth organisations conform to best practice continuity standards, includingthose of the British Standards Institute (BSi). Both contracts are beingdelivered by VEGA’s business resilience">business resilience team which brings adepth of experience from across the public andprivate sectors.

The UK MOD and NPIA bothhave critical roles underpinning the UK’s National Security Strategy and contingencyplanning. Their ability to minimise the risk to their own continuity of servicetherefore, has a significant impact on the UK’s response to potential securitythreats.

Under the first contract,VEGA is supporting the UK MOD’s secure Public Key Infrastructure service, whichis responsible for managing the encryption keys required for ensuring securecommunications across the UK MOD. The work is being carried out through theDefence Equipment & Support Information Systems and Services organisation.VEGA will be helping improve the BCMS to ensure compliance with UK MOD’sstandard on Business Continuity Management JSP 503, as well as to satisfytScheme and ISO 27001 requirements.

The NPIA contract willinvolve VEGA providing consultancy support and guidance to enhance the currentBusiness Continuity Planning and Disaster Recovery Planning of the PoliceNational Computer Service. VEGA will help formalise the structure of theirplans to ensure that the BCMS fully meets the British Standard for BCM,BS25999.

VEGA Managing Director,Paul MacGregor, said: “At VEGA we are absolutely focussed on developingservices that benefit those organisations with a major role in the nationalsecurity of the UK. I am therefore delighted that organisations such as the UKMOD and NPIA have commissioned VEGA to help improve the resilience">resilience of their operations.”